FUFA Tv continues to grow in leaps and bounds barely a year after its arrival. With the main target set at professionalization of the sport industry through television, the progress is this far positive.
On Tuesday, another milestone was realized with FUFA Tv officially launching on Digital Satellite Television (DStv), a Sub-Saharan African direct broadcast satellite service provider owned by MultiChoice.
The launch hosted by FUFA Communications Director Ahmed Hussein live in the FUFA Tv studios was conducted by FUFA Media Services CEO Shawn Mubiru, Head of Marketing at Multichoice-Uganda Lois Kwikiriza and Multichoice-Uganda PR and Marketing Manager, Jinaldi Jamugisa.
Mubiru indicated the move to have FUFA Tv on DSTV helps in driving the agenda of commercialization of sport.
“This is the moment that we have been waiting for. We saw the gap and decided to position ourselves for the benefit of sports, athletes and the entire fraternity,” he started.
